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DARE TO BE DIFFERENT
Ad Closing: Jan. 15
Materials Due: Jan. 18
On Sale: Feb. 19
Editorial includes:
• Pushing Daisies: A bloomin’ hit for ABC
• Shows that break the primetime pattern
• Bryan Cranston: Way beyond Malcolm in a bold new role.
Issue No. 2
THE NEW CONTENDERS
Ad Closing: Mar. 3
Materials Due: Mar. 5
On Sale: Apr. 8
Editorial includes:
• Emmy race widens with strong, new rivals
• Original cable: why it makes sense
• Prominent producers turn to the web
Advertisers: Kick off your Primetime Emmy Awards campaign in this edition.
Issue No. 3
For Your Consideration:
The 60th Primetime Emmys Awards
Fractional Ad Closing: Apr. 16
Ad Closing: Apr. 22
Materials Due: Apr. 24
On Sale: Jun. 3
Editorial includes:
• Race to the Emmys: The stars, the shows and behind-the-scenes pros with audible awards-season buzz.
Advertisers: This is the not-to-be-missed edition for industry insiders. Plus, this is last opportunity for advertisers to reach all Emmy voters prior to the nominations.
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Issue No. 4
IT’S SHOWTIME!
Ad Closing: Jul. 21
Materials Due: Jul. 23
On Sale: Aug. 19
Editorial includes:
• The Nokia Theatre: The Emmys gala steps up to its new downtown home for its 60th anniversary. In this 7,100-seat, $120 million
structure, the Television Academy enters a new home—and a new era.
Advertisers: Share the excitement of the new Emmys venue and this historic broadcast. Also, this is your last opportunity to reach all Emmy voters prior to voting.
Issue No. 5
EMMY BASH PHOTO SPLASH
Ad Closing: Sep. 25
Materials Due: Sep. 29
On Sale: Oct. 28
Editorial includes:
• Full coverage of the industry’s biggest night
• Backstage portraits of the stars
• Red-carpet fashions
• More than 30 pages of photos
• Plus: Fall-season forecast and annual critics’ poll
Advertisers: Congratulate your Emmy winners in this keepsake edition.
Issue No. 6
WHERE TV LIVES
Ad Closing: Nov. 6
Materials Due: Nov. 11
On Sale: Dec. 16
Editorial includes:
• SoCal’s Top TV Hubs: A Neighborhood Guide. From the Valley to the City to the South Bay and beyond, the top facilities for production and post—and the top spots for lunch, dinner and coffee.
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