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Peer Groups

Commercials

Requirements for membership in the Commercials Peer Group

Please note that any requirements for credits, number of programs, number of hours or days, or percentages of time spent (as outlined below) are requirements which must have been met within the four years preceding one's application for membership; also, such requirements apply in each instance to the production or distribution of audio visual works for national exhibition.

Active Status:

Employment in one of the classifications covered by the other Peer Groups (except Performers) on at least twenty (20) national commercials.
or
Employment as a Performer in at least ten (10) national commercials.

Brand-Driven Content
Active Status:

Applicants need have participated in a minimum of twelve (12) segments of brand-driven content
or
A combination of a minimum of five (5) brand-driven segments and a minimum of ten (10) commercials for national exhibition.

Associate Status (Commercials & Brand-Driven Content)

Employment by any person in a position which would normally qualify for Active Membership, but who has not compiled sufficient credits for Active membership
or
May also be drawn from Advertising Agencies, Commercial Production and Post-Production companies and the Creative Support Services Community.

updated 4.14.15

Board of Governors Commercials Representatives

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